Global Marketing Support

Mandatory for Franchised

Mandatory for Managed

Online and offline, Wyndham Hotels & Resorts (WHR) team of dedicated marketing experts optimise brand exposure and maximise your distribution. Our integrated marketing initiatives aim to:

  • Raise brand awareness and reputation
  • Drive room nights and revenue, with a strong focus on brand channels (particularly online)
  • Promote Wyndham Rewards to foster long term loyalty as well as provide a powerful tool for your hotel to use against your competitor set

Leveraging our global scale, we partner with high quality suppliers to provide direct services to you at negotiated preferred supplier discounts, including:

  • Photography: VRX Studios – Our preferred photography vendor that works in line with WHR brand standards
  • Website Design: Leading web design and online marketing agencies chosen for your market
  • Other Services: A range of agencies providing services to hotels for standalone marketing, design and translation needs

Your hotel will benefit from global brand building efforts in a range of strategies and tactics, which vary depending on the needs of the specific brand and local market, including:

  • WHR ‘Umbrella’ campaigns crosspromoting WHR brands through traditional and digital media channels
  • OTA advertising & online media opportunities with key OTA partners
  • Direct marketing including email campaigns and on-site guest engagement offers
  • National and international public relations
  • Engagement via social media channels such as Facebook, Instagram & YouTube
  • Partnership marketing with major airlines, car rental and credit card companies